10-Best-Ways-to-Promote-Your-New-Busines

10 Best Ways to Promote Your New Business Website in Kenya

Launching a new business website is an exciting milestone, but the journey doesn’t end there. Promoting your website effectively is crucial to attract visitors, convert leads, and grow your business. Kenya, with its growing internet penetration and vibrant economy, offers unique opportunities and challenges for online business promotion. Leverage Social Media Platforms Social media is…

Branding-for-Businesses-8-Essential-Reasons-Why-It-Matter
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Branding for Businesses: 8 Essential Reasons Why It Matters

Business branding is the continuous process of identifying, developing, and managing an accumulation of assets and actions that shape stakeholders’ perceptions of a brand. It establishes a distinct identity for a company in the minds of its target audience and the general public. Business branding includes a company’s name and logo, visual identity design, mission,…

Digital-Marketing-Strategies-for-Kenyan-Businesse

2024 Digital Marketing Strategies for Kenyan Businesses: The Ultimate Guide

In the dynamic landscape of digital marketing, Kenya is rapidly emerging as a pivotal hub in Africa. As internet penetration deepens and mobile technology advances, businesses in Kenya are increasingly leveraging digital platforms to reach, engage, and convert their audiences. This ultimate guide explores the state of digital marketing in Kenya in 2024, providing insights,…

8 Reasons Why Your Biz Needs a Website
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8 Ways a Website Can Boost Your Business in Kenya

Recently, it has been realized that online platforms and websites have a significant impact on businesses in Kenya. Websites connect businesses to a large population that frequently uses the internet, popularizing the goods and services offered by the business.  A website can significantly improve your business in Kenya by increasing your online presence, credibility, and…

8-Top-Ways-To-Market-Your-Business-in-Kenya

8 Top Ways To Market Your Business In Kenya (2024)

Business marketing is the practice of individuals or organizations, including commercial businesses, governments, and institutions. It enables them to resell products or services to other companies or organizations, incorporate them into their products or services, or use them to support their efforts. Business marketing involves a lot of activities, including communicating, advertising, delivering, and selling…