10 Profitable Business Ideas in Kenya with Zero Capital
10 Lucrative Business Ideas to Start in Kenya with Zero Capital
10 Lucrative Business Ideas to Start in Kenya with Zero Capital

Starting a new business involves taking risks. We’ve put together a list of the best business ideas for 2024 to help you with your next venture.

To make good money, you need to explore the best online business ideas in Kenya. Running an online business in Kenya can give you freedom and stability, but with so many options, it’s easy to feel confused.

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Our list includes easy and low-cost ideas. Pick something you enjoy or are good at, and with time and effort, it can grow beyond your expectations.

The Internet connects people and businesses worldwide. Creating a business online can be a great choice. Many people have succeeded this way, but it’s important to match the right service with the right customers, especially in Kenya, to make your online business profitable.

Preparing Samosas

In Kenya, one of the most popular snacks is samosas. But because it takes time and skill, most people are afraid to cook them at home. From the convenience of your home, take advantage of this business opportunity. The plan is to prepare the samosa sheets, stuff them with rice, meat, or veggies, and let your customers deep fry them at their leisure.

A smart location to start building your clientele is with friends, students, family, and neighbors. As little as a two-kilogram bag of flour, one kilogram of minced beef, a few bunches of spring onions, and a few spices will do. You can sell a piece for Ksh 30 to Ksh 50, depending on who your target market is. The best marketing tool you’ll have is word of mouth.

Baking Cakes

Baking cakes is another home-based enterprise in Kenya that you can launch in your kitchen. Kenyans frequently use cake to commemorate events like birthdays. To start this business, just like the samosa business, you don’t need to be an expert pastry chef. Take tips from an experienced buddy or browse through a ton of YouTube lessons. You will become an expert in your craft with enough practice.

Little money is needed for this home-based business. You can use a charcoal burner (jiko) or the oven you currently have in your kitchen to bake a cake. Rather than storing massive products, you can get the materials needed to produce the specified cake for a small amount of money. Your clientele and return business will increase if you include cupcakes and cookies on your menu.

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Delivery of Food and Drinks

Are you passionate about cooking? Do your loved ones and friends enjoy your meals? If the response is affirmative, your passion could present a huge economic opportunity. There are several reasons why someone would rather order takeout than cook, such as when they are a bachelor who despises the kitchen or when their family is hosting guests. Make the most of that arrangement by delivering freshly prepared meals to your customers’ doorsteps.

Check with various offices and businesses in your town for orders, in addition to your friends, neighbors, coworkers, and relatives. Retail establishments such as salons, barbershops, and boutiques are viable options for vending prepared foods.

In Kenya, a home-based meal delivery service is feasible.

Regarding beverages, provide your clients with the option of ordering both alcoholic and non-alcoholic drinks for a fair price. The home-based firm will be a successful alternative to building a liquor store because it will buy the drinks at a wholesale price

Forex Trading

Being a profitable forex trader doesn’t require having millions of dollars in your bank account. Additionally, your trading account can be managed from a laptop or phone. For the typical Kenyan, it is therefore a viable home-based business.

But before investing your hard-earned money in the venture, you must have a good understanding of trading. Watch a ton of online videos and read a ton of pertinent articles. Proceed to register a free demo account with a reputable broker after that. Open a demo account and practice for several months before transferring to a live account.

Choose a broker whose features work for you once you’re ready to trade with real money. Rational decision-making, as opposed to emotional trading, is the secret to effective forex trading. Recognize when to stop losing money and when to take profits to help you manage your risks.

Read More: The Beginner’s Guide to Forex Trading in Kenya

Also Read: Best online Part-time jobs in Kenya that pay through Mpesa

Freelance Writing

In Kenya, freelance writing is becoming more and more common. A laptop and an Internet connection are all you need to launch this home-based business. You have the option to pursue a non-academic career path or become a freelance academic writer.

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You have three options for academic freelance writing: purchase an already-existing account, apply for a new one, or work for an existing account holder. The rate varies from Ksh 200 to Ksh 400 if you choose to work for a person who has an account. Depending on the popularity of the account, you can expect to pay between Ksh 10,000 and Ksh 150,000 for the purchase of an academic account. You should take into account websites like Essayshark, Edusson, and Uvocorp if you need help with academic writing. 

For non-academic freelance writing, check out platforms such as Fiverr and Upwork. You can use these accounts to apply for jobs on your own or other people. These websites charge based on the client’s needs and your expertise level.


In Kenya, transcription is still another viable home-based enterprise. Similar to working as a freelance writer, you’ll require an account. You have the option to employ someone who owns a transcription account, buy an already-made one from a broker, or apply for one. Although transcribing providers forbid it, buying or trading accounts is common in Kenya.

A reliable Internet connection and a laptop are all you’ll need to complete this transaction. Popular among Kenyans are well-known companies like Rev and TranscribeMe. The rates these leading providers give range from $0.35 to $1.25 per minute.

Selling Clothes Online

To be successful in the fashion sector, you don’t need to own an elegant store in Nairobi’s central business district. Yes, Kenya has a wide variety of online clothing retailers. Choose your target market and whether you want to sell brand-new or used items first.

You can purchase brand-new clothing by importing it from Turkey or China. Learn everything there is to know about boutique owners who have been importing their products for some time. If you want to buy them cheaply, you can also go to the Eastleigh wholesale retailers.

Toi Market and Gikomba are the greatest locations to find stylish and reasonably priced used clothing, or mitumba. Starting your shopping around 6 A.M. is the key to finding decent clothes in these outdoor marketplaces.

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Make sure they are attractive before putting them up for sale. For example, there are people in Gikomba who will iron your clothes for as little as Ksh 5 each. Alternatively, you could decide to iron them at home. Using a friend as a model or dressing them up on mannequins will draw in more clients. In addition, sell the products at a reasonable price and maintain a regular posting schedule on social media. You have the option to use a boda boda rider or deliver the orders yourself.


The average Kenyan lady budgets for hair appointments per month. To participate in this multimillion-dollar market, you do not need to be a salon owner. You can take care of your clients’ hair in the comfort of their own homes if you are a competent hairstylist. Stay up to date on the newest hairstyles to attract more customers.

The greatest marketing resources for a mobile hairdresser in Kenya are recommendations and social media. Additionally, you might provide ancillary treatments like manicures, pedicures, and eyebrow shaping.

Interior Décor

Everybody wants to reside in a lovely home. But not everyone has a keen sense of aesthetics. It is feasible to make money from your passion for interior design and turn it into a career. There are several ways to enter this kind of work-from-home enterprise.

To start, you might open an online store selling décor products like carpets, throw pillows, curtains, and other accessories. You are not required to have the major things stocked in your home. After a customer places an order, you can coordinate with a wholesale or reasonably priced retail store and pick things from them.

Alternatively, you can be a full-fledged interior designer and offer services to customers who require partial or complete home makeovers.

Digital Content Creation

In the last ten years, social media has developed from a rudimentary means of establishing connections with friends and family to a thriving commercial powerhouse. In Kenya, you can turn the internet into a home-based business in several ways.

Start by integrating one of the other business prospects discussed in this article into the process of creating digital content. To illustrate various recipes, you can utilize your blog, YouTube channel, or Instagram basis in addition to selling home-cooked meals. If you have a passion for interior design, share pictures and videos of yourself furnishing rooms and making accessories. For example, YouTuber Yvonne Kendi has amassed a large following by recording multiple videos about interior design.

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